Why Is Marketing Strategy Development So Hard? Your Team May Be Tactical, Not Strategic
By Kristin Golliher, WildRock PR & Marketing Founder and CEO Marketers wear many hats—perhaps it’s their knack for efficiency that draws more and more to their plate. Or the fact that everything in an organization typically needs a marketer’s touch. Like the drawer in your kitchen that’s expected to organize all loose ends, marketers often
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