WildRock and Tread Lightly: Partnered to Promote Outdoor Ethics
Contributed from Matt Caldwell, Executive Director, Tread Lightly! When the Rockstars from WildRock asked me to guest write a blog post for them as part of our new partnership, being the Executive Director for the national, nonprofit Tread Lightly!, my first thought was to write on the appreciation and gratitude that I have for companies
They Grow Up So Fast – WildRock Turns Five
For many parents, the first five years of their child’s life can seem like a whirlwind of diapers, tears, laughter, and learning. Minus the diapers, the same can be said for WildRock, the brain-child of Founder and CEO Kristin Golliher, as it celebrates five years in the business. WildRock Public Relations & Marketing opened its
WildRock needs a bigger award shelf
Last night, the lights were dimmed and the room sat silent, anxiously waiting for the awards to be given. The announcers said, “and the award goes to…. The year 2016 has been already been wild for us at WildRock Public Relations & Marketing. We’ve celebrated our 4-year anniversary, added a new team member and for
PR is…
By: Kristin Golliher, Brand Building Rockstar, Founder & CEO I can’t speak for everyone in the field, but as a PR professional I’ve grown accustomed to the quizzical looks I get from those unfamiliar with the industry when I respond to their inquiries of, “what do you do?” by saying, “I work in public relations.”
Making Lemonade
By: Sara Seely, Account Development Executive, WildRock PR & Marketing It’s a common phrase, “When life gives you lemons, make lemonade.” We’ve heard it since we were kids complaining to our parents that we didn’t like our partner for a project or the cafeteria wasn’t serving macaroni and cheese anymore, it’s best to take what
Art of the Spin
By Alicia Beard, WildRock Digital Diva Public relations professionals can sometimes get a bad rap for either sugar coating the truth or misleading the public with cover-ups or false information. And while this may be true for a small minority of propagandist, a majority of PR pros work to uphold the truth and create buzz